North Bay, CA rapper Vocab Slick is celebrating all his blessings in his visually striking new video for “Eyes Wide Open,” an uplifting banger off his forthcoming new album.
The video is directed and edited by Will Rushton for Will Rushton Films, and it actually took on a new life when Slick got home after a recent tour. While it was initially set to feature footage from his shows—and it still does—the emcee reached out to Rushton to add dreamy overtones and weave in photos and clips of people in his life that he’s blessed to know.
“The concept just kept evolving and the end result is amazing,” says VS. “Rushton did a beautiful job bringing it to life.” It’s true, because you can really feel the gratitude coming from VS, not only in his rhymes but also in the shots of him with his fans and family. The song itself, which is produced by Surebert & Starski, is a heartfelt anthem for all the gifts and blessings in his life, and it really hits another level with these visuals.