Viva Friday is a compilation of the best new Latin songs, albums and videos recommended by the Billboard Latin editors.
Nacho, Tito El Bambino – ”La Vida Es Una Sola”
Venezuelan singer-songwriter Nacho has returned with “La Vida Es Una Sola” (We Only Have One Life to Live), along with Puerto Rican urban singer Tito El Bambino. The song is about the importance of spending quality time with people we never want to lose. "La Vida" — produced by Nacho, Bambino, Richy Peña and Alcover — is a combination of pop, urban and tropical beats and was released with a vivid music video that shows different situations with the intention of teaching the value of life. — SUZETTE FERNANDEZ
iLe – “Tu Rumba”
At the heart of iLe’s “Tu Rumba” is an uninhibited message brewed under the warm Caribbean flavor of the bomba community, rooted in Afro-Puerto Rican culture. The tune, written by Ismael Cancel, features tasteful verses flanked by the conga that wave with pride her boricua roots: No sé si tu rumba vaya con mi mambo/ pero tú tienes lo que estoy necesitando (“I don't know if your rumba goes with my mambo/ but you have what I need”). — PAMELA BUSTIOS
Mon Laferte – “Canción de Mierda”
With her usual old-school demeanor, Chilean artist Mon Laferte releases “Canción de Mierda,” a callback to the Latin American rock scene of the ‘60s. Incorporating elements of alternative rock with a saxophone solo by Tacher Huerta, Laferte’s vocals become a trenchant tool in a crude music video. Filmed in Los Angeles and directed by Alfredo Altamirano, it serves as a statement of female emancipation while addressing issues of emotional trauma and menstruation. — P.B.
Natalia Jimenez feat. Carlos Rivera – “El Destino”
Natalia Jimenez’s love for Mexico has resulted in her dedicating her first album in three years to some of the country’s iconic artists and songs. The first single from her upcoming live production, Mexico en mi Corazón, is “El Destino,” a song written by the late Juan Gabriel and performed alongside Rocio Durcal in 1997. In collaboration with Carlos Rivera, Jimenez pays sweet tribute to Juanga and Durcal’s legacies, keeping the song’s mariachi essence intact, even 22 years after its release. “This is a gem of a song, which was originally made famous by the Juan Gabriel and Rocío Dúrcal duet. On this recording, you can hear the chemistry between Carlos and me,” Jimenez said in an official statement. In the music video, Jimenez and Rivera sweetly flirt with each other on a stage filled with gold hearts and red flowers. Watch the video below. — JESSICA ROIZ
Martina La Peligrosa, Chyno Miranda – “Volvimos”
Martina La Peligrosa and Chyno Miranda have teamed up to bring to life a song that’s perfect for an on-and-off relationship. “Volvimos,” which fuses Martina’s Caribbean soul and Chyno’s urban-pop sound, spotlights a couple who, despite their ups-and-downs, always get back together because “amores como el nuestro ya no hay por ahí” (love like ours is hard to find). Its music video, filmed in the colorful streets of Miami’s Wynwood area, shows the Colombian songstress and Venezuelan artist arguing at first and then making up, bringing to the forefront their onscreen chemistry. — J.R.
La Arrolladora Banda el Limon de Rene Camacho – “No Debemos Vernos”
After making the rounds with their cumbia-norteño tune “Menea, Menea,” La Arrolladora Banda el Limon de Rene Camacho brings it down a notch with their heartfelt “No Debemos Vernos.” Straight to the point, the less than three-minute song is about someone who refuses to see the person he or she had a fling with because it’s not a good idea. “We shouldn’t see each other because you, more than anyone, know what I’m living,” the lyrics weep. For this music video, Banda el Limon opted to perform their romantic banda song in front of their beloved crowd at a live concert. Watch below. — J.R.