Travis Scott Signs Social Media Star Malu Trevejo + Dropping New Air Jordan 1 Low


Travis Scott is a busy man these days. While he’s enjoying the fruits of his success over at Nike, the man is a music artist first and is expanding his Cactus Jack record label by adding new talent that you might be familiar with.

According to HotNewHipHop, La Flame has just inked 19-year-old Malu Trevejo to a record deal and added her to his Cactus Jack roster, which includes the likes of Sheck Wes and Don Toliver. In a now removed Instagram post, the social media star announced the career move and was more than excited to be a part of Travis Scott’s entertainment family.

“Birthday girl I’m so happy dreams come true got signed to @cactusjack and @atlanticrecords,” she wrote. “I’m so happyyyyy Libra gang.”

There has been no word on whether she’ll be dropping an album or if she’ll be modeling his clothing line. Nevertheless, everything Travis Scott touches turns to gold, so she’ll be good regardless as her 10 million fans will no doubt support whatever she embarks on. Maybe she’ll be the one to debut the highly anticipated “Cactus Jack” Air Jordan 1 Low’s that are set to drop next year.

According to Instagram account mr_unloved1s, the brown and white colorway of the Travis Scott Air Jordan 1 Low’s are set to drop sometime next year and if history is any indication, sneakerheads will be holding “L”’s by the millions as stock for these tend to be in the tens of thousands.

It should be interesting to see what Travis Scott has planned for Malu and what Nike has planned for the Travis Scott’s.