'Surviving R. Kelly' Earns Strong Ratings for Lifetime

51

The three-night docuseries units multi-year highs in a number of key demos.

Lifetime's Surviving R. Kelly docuseries drew massive Nielsen rankings along with driving a ton of on-line dialog.

The three-night, six-hour sequence that includes a number of girls who say they have been sexually abused by the singer pulled in audiences far larger the cable channel's typical viewership. It averaged 2.1 million viewers and a zero.9 ranking amongst adults 18-49 in Nielsen's reside plus same-day rankings.

Viewership additionally grew all through Surviving R. Kelly's run. The first hour on Thursday drew 1.eight million viewers. By Saturday's second hour, the viewers had grown to 2.29 million. The present's 18-49 ranking additionally elevated every night time (although not every hour) from zero.84 on Thursday to zero.93 Friday to zero.94 Saturday.

Among Lifetime's core girls demos, the sequence averaged just below 800,000 girls 18-49 and greater than 850,000 girls 25-54, additionally multi-year highs.

Those demographic figures symbolize the perfect rankings for Lifetime in additional than two years — and in additional than three years for an unscripted present — and are greater than 3 times the channel's typical efficiency. In 2018 Lifetime averaged a bit of beneath 700,000 viewers and a zero.2 ranking within the 18-49 demo in primetime. 

Surviving R. Kelly additionally sparked a lot of curiosity on social media — night time one was the most-talked-about present on broadcast and cable, per Nielsen's social content material rankings — and real-life conversations as nicely. "It's one thing that turned bigger than [a TV show] and kind of embedded itself into making a nationwide dialog," stated Brie Miranda Bryant, Lifetime's senior vp unique programming.

This article was initially revealed by The Hollywood Reporter.