Reyna’s ‘Heartbreak’ Video Is a Candy-Colored Celebration of Mexican-American Culture: Watch


Before they had been churning out shiny ‘80s-inspired electro-pop as Reyna, Milwaukee sisters Vic Banuelos and Gab Banuelos, previously often called the duo Vic and Gab, had been on the indie-pop quick monitor as one of many metropolis’s fastest-rising unbiased bands. In 2015, they determined that it was lastly time to graduate from their signature Vic and Gab sound and, the next yr, Reyna — a play on the Spanish phrase for queen — was born, ushering in a brand new (and poppier) period for the siblings underneath a regal identify that “represented their tradition, the place they arrive from and, after all, highly effective ladies.”

Reyna’s newest glowing single, “Heartbeat,” does extra than simply seize the insufferable, common pangs of heartache. Premiering completely on Billboard, the video is a colourful visible celebration of the sisters’ Mexican-American heritage. “We wished to point out extra of our tradition as a result of there are lots of people like us proper right here within the U.S. We wished to say, ‘Hey, you’re not alone. We’re all going by means of this collectively,’” Vic shares, including that they included every thing from the Mexican candy bread, or conchas, they “grew up consuming with their grandparents” to a vibrant ofrenda, which is used to honor deceased family members throughout Dia de los Muertos.

Another certainly one of Vic’s favourite moments from the clip? “Lucha libre is certainly one of my favourite issues from my childhood. My grandpa purchased me [the silver and blue mask in the video] after we went to a match collectively in Mexico after I was possibly seven. I’ve had that masks for a very long time.”

Below, Vic speaks to Billboard about performing for Obama, her emotional coming-out expertise, and why music is political at its core.

Billboard: “Heartbeat” very a lot captures that overwhelming feeling of being head over heels for somebody. Was there any single expertise that straight impressed it?

Vic: We wished to create a world that was delusional, like a kind of ‘I’ll do something for you!’ rom-com vibe. It was impressed by a break Gab took together with her boyfriend throughout a interval of their relationship once they weren’t positive they had been able to commit to at least one one other … The video is a fantasy world, however we wished to point out how onerous it's to let go. Heartbreak is so f---ing onerous and it hurts so unhealthy. They ought to have treatment for it.

Can you describe the evolution between Vic and Gab and Reyna? How do you differentiate the 2 tasks?

We at all times consider Vic and Gab as being in highschool. You’re studying, you’re making all these errors, you’re sort of awkward and sort of ugly and probably not into your self but. [Laughs.] Vic and Gab was a really do-it-yourself challenge, and nice issues got here out of it as a result of we gave it our all, and I feel it was very real and quite simple. You know, a teenage journey. With Reyna, we graduated. We know issues; we've got completely different instruments and producers and writers. We discovered to collaborate with different individuals.It’s simply extra concerned, and we actually know who we are actually. And once more, you possibly can even inform with the identify, it’s very assertive. Like, we’re right here.

An early music you recorded ended up on MTV’s Skins. Is there any TV present you’d actually like to soundtrack?

Oh my God, certainly one of our goals is to soundtrack a film. But simply off the highest of my head, our favourite present is Grey’s Anatomy. We’re obsessed, so to get a music on that present can be wonderful. And we might like to soundtrack an indie movie like 500 Days of Summer.

You carried out at an Obama rally just a few years in the past. What was it like getting to try this?

We received a name from the Obama individuals about two days earlier than he was on the town. We had no thought the way it occurred, however somebody on the town had thrown our identify on the market once they requested native music, and we ended up being the band they selected. We had our personal CIA agent who was bringing us water and towels. It was tremendous superior. We had to usher in our amps and our tools the night time earlier than and go away it there in a single day as a result of every thing needed to be checked by safety.

That expertise in itself was wonderful, however with the ability to see Obama communicate in 2012 and the way essential that was … makes me need to cry proper now. Just every thing he represents, you realize? How essential he was to our nation and seeing how our nation feels proper now, it’s overwhelming to even take into consideration. It was one of many best experiences of our lives.

Do you think about music an essential instrument for political activism?

I feel that anybody with a platform that may communicate their thoughts and be heard by the lots… that platform ought to be used. That’s one thing we need to do extra of. With every thing that’s happening proper now on the planet, we've got to be courageous and we've got to talk our minds as a result of if not, these items are simply going to maintain taking place. We’re going to seek out ourselves in a really sticky state of affairs. You don’t need to get up sooner or later and be like, ‘How did I let that occur?’

And you don’t even want a giant platform to talk up. You can do it in your loved ones. When there’s a household dinner and somebody’s saying one thing that you just don’t like and that you realize is mistaken, I feel that sticking up for what that you just imagine in, it begins there. Even if it’s only one particular person whose thoughts you possibly can doubtlessly change.

I heard that you just grew up in a really spiritual family and had a troublesome coming-out expertise, however that your sister was actually there for you.

I bear in mind after I got here out to Gab, we had been in a room simply laying down, and I simply began crying. I needed to say it to any person. I feel it was simply consuming at me for a really very long time. So I used to be like, ‘I have to let you know one thing.’ And Gab stated, ‘What, that you just’re homosexual?’ [Laughs.] She simply took all my worry away when she stated it like that. I used to be like, ‘How do you know?’ Her being the primary person who I got here out to, and her having that response, it actually helped me have the braveness to return out to my dad and mom, which I knew was going to be very onerous.

That was an entire completely different expertise. My dad would hate that I’m saying this, however he used to return residence with bible verses to point out me, and say like, ‘This is mistaken.’ And it took numerous endurance on my half to listen to him out, and take heed to what he was additionally going by means of, you realize? But it was onerous. It seems like a distant reminiscence now, as a result of although it took him a protracted, very long time — a few years — to be okay with it, the way in which that they're with me now and the way a lot they love me and the way a lot they settle for who I'm, it simply dissolved all these unhealthy reminiscences. All I can say is: be courageous together with your fact, and be affected person with individuals. Obviously, don’t take an excessive amount of shit, however people who love you'll come again round. We all want time to heal.

At the tip of the day, hopefully the individuals who love you'll love you unconditionally, it doesn't matter what.

Exactly. I was angrier, like, why does it should be so onerous? But I feel it’s made me who I'm, and I’m stronger now. If my story, if anyone’s story, might help somebody and encourage them to nurture themselves, that’s superior. Hopefully we will all simply encourage one another.