Arguably, 2018 grew to become the 12 months the place Dancehall and Afrobeat introduced its respective cultures collectively to create vibrant fusion music, which touches all corners of the huge Caribbean and African diaspora. Mr. Play, a rising British DJ, is the newest so as to add his taste to the genres along with his debut single "You Decide."
Premiering completely on Billboard in the present day (Nov. 15), the music rushes you to the dance flooring because the featured artists — Jamaican singer Demarco and Nigerian crooner Adekunle Gold — carry parts of seduction due to their sultry, "come hither" tone. The music will get a lift from the Des Gray-directed video, which reveals the artists reworking a daily membership right into a tropical playhouse crammed with lovely ladies.
"'You Decide' is my first single, so I’m particularly obsessed with this monitor, it’s been a very long time coming, and my dream to make my very own music that transcends throughout generations. The monitor for me is a couple of man with a passionate love for a seductive femme fatale, who comes with complication and challenges that appear to be value it," Mr. Play tells Billboard concerning the music. "The video is putting with seductive and gorgeous Afro-Caribbean dancers within the coronary heart of an ATL personal members membership! The director Des Gray gave the video an actual attractive and unique vibe."
"The monitor 'You Decide' is the primary alternative for me to collaborate with a DJ/producer from the UK resembling Mr Play along with teaming up on vocals, with Jamaican US artist Demarco to share this sophisticated seduction story," says Adekunle Gold. "I particularly loved the making of the video and flew out to the ‘A’ for the shoot. The greatest scenes had been with the fellows dancing In the carpark with the seductive dancers within the background!"
Demarco additionally commented on the collaboration, stating, "For me, 'You Decide' is a superb showcase of U.S., African, Jamaican and British expertise coming collectively! It was epic to collaborate and produce a reggae and afro influenced music, that presents this Atlanta nightlife love story! The unique and erotic scenes of the video with the attractive fashions are past eye catching; it was a pleasure filming on set with everybody!"
Get a primary take a look at the “You Decide” video beneath.