Maluma breaks onto the Hot Tours recap at No. 5 (dated Sept. 28), amid a sea of American acts (as well as British rock legends The Who and Australian jack-of-all-trades Hugh Jackman). According to figures reported to Billboard Boxscore, the Colombian singer-songwriter grossed $3.7 million from the first three North American dates of the 11:11 World Tour.
Maluma opened the North American leg with a Sept. 6 performance at San Diego’s Pechanga Arena, where he grossed $738,000 and sold 7,098 tickets. But the tour kicked into high gear at The Forum in Inglewood, Calif. on Sept. 7-8, setting a personal best as the highest-grossing and best-selling engagement of his career. At the Los Angeles-area arena, Maluma grossed $2.9 million and sold 25,364 tickets, surpassing the $2.3 million gross and 25,079 ticket count from his previous stint at The Forum (April 7 and 11, 2018).
As on Maluma’s 2018 F.A.M.E. Tour, Inglewood’s The Forum is the only venue in the U.S. that demands two shows. Elsewhere, he’ll play six arena shows in Texas, spreading throughout Laredo, El Paso, Edinburg, Houston, San Antonio, and Dallas.
His two 2019 engagements have represented promising increases from last year’s run. The San Diego show is up 7% from his set at the same arena in 2018, while the two-night gross at The Forum bumped by 26%. With 25 shows left to report, including seven dates in Puerto Rico and Mexico, Maluma is trending toward the $20 million mark in North America.
Maluma’s 2019 tour is in support of his fourth studio LP, 11:11. The set bowed at No. 1 on Billboard’s Top Latin Albums chart and spawned three entries on Billboard’s Hot Latin Songs ranking, highlighted by “HP,” which spent nine weeks inside the top 10.
After launching on May 9 at the Park of the Exhibition in Lima, Peru, the 11:11 World Tour will close at Mexico City’s Auditorio Nacional on Dec. 13-14.