Maluma, Daddy Yankee, Sony ATV, BMG Golden Big Winners at 2019 ASCAP Latin Awards


Draco Rosa and Millie Quezada received particular honors at Tuesday evening's (March 5) awards.

On an evening memorable for its excellent reside performances, ASCAP honored Daddy Yankee as its songwriter/artist of the 12 months and Maluma because the Latin songwriter of the 12 months throughout its 27th annual ASCAP Latin Music Awards on Tuesday evening (March 5), held on the San Juan Hotel in Puerto Rico.

“I’m standing right here with plenty of respect for artists like Draco Rosa and Daddy Yankee,” mentioned Maluma, nodding to his extra senior fellow ASCAP songwriters. “I do know I’m younger. But I’ve labored onerous. I’m a hardworking dreamer who needs to indicate new expertise that it’s potential (si se puede),” he added, earlier than performing a fiery medley of hits set to salsa preparations.

That Maluma might ship salsa so convincingly in a totally acoustic setting underscored the tone of a night marked by excellent performances and emotional moments. It kicked off with a efficiency by Cuban singer/songwriter Yotuel (lead singer of Orishas), accompanied by producer/songwriter/guitarist Andres Castro, who carried out a wildly totally different model of the Ricky Martin hit “Fiebre” (which they co-wrote) together with Yotuel’s spouse, powerhouse Spanish singer/songwriter Beatriz Luengo.  

“Songwriters, they’re the magic behind the publishers,” mentioned Sony/ATV Discos Music president Jorge Mejia, accepting Sony/ATV’s Publisher of the 12 months award for the 16th time up to now 17 years. “And right now, when Latin music is shattering all possible obstacles, this can be a blessing that transcends frontiers, music kinds, and cultures.” BMG Gold Songs received Independent Publisher of the 12 months.

The significance of the awards, which returned to Puerto Rico in a gesture of assist for the island post-Hurricane Maria, wasn’t misplaced on the island’s native sons. DJ Playero, the maverick DJ who early on gave Daddy Yankee his first huge break, spoke of a younger artist who was additionally a baseball participant when he first got here to his studio within the Villa Kennedy initiatives.

“While others relaxation, Yankee by no means stops working,” he mentioned. “He’s the highest of the previous, and one of the best of the brand new,” he added, whereas handing Yankee his award for songwriter/artist of the 12 months on the power of hits together with “Dura” and “Zum Zum.”

“In my life essentially the most emotional award I’ve obtained is that this one from my musical godfather,” mentioned Yankee.  “We began within the initiatives with a turntable and large goals. We knew we had one thing; we simply didn’t understand how far it could go. We created tradition for the world. To all the youngsters within the barrio you might be an agent of change. You can remodel the nation.”

In addition to its profitable writers and publishers, ASCAP additionally honored two Puerto Rican icons with particular awards. Rosa, the long-lasting rocker who additionally co-wrote hits for Martin, picked up The ASCAP Vanguard Award for his dynamic profession and serving to to form the way forward for music. Milly Quezada, the “Queen of Merengue,” was the recipient of the ASCAP Latin Heritage Award.

Rosa obtained his award from award-winning hitmaker Desmond Child, who co-wrote “Living La Vida Loca” with Rosa, and who couldn't maintain again the tears when he recounted Rosa’s battle for all times after he was recognized with non-Hodgkins lymphoma.

“He [Rosa] has remodeled his life right into a murals. Let us drink from the cup of life,” Child mentioned, earlier than calling Rosa as much as the stage.

“The present system is stacked towards songwriters,” mentioned Rosa, accepting his award. “We want PROs greater than ever. I’m an optimist and I say thank God I discovered what I used to be searching for and I discovered ASCAP. My realm has by no means been concerning the cash however about perfecting the craft of creating music. Music is supposed to be felt and never understood,” he punctuated, earlier than selecting up a guitar and singing his new single.

The night ended on a excessive notice with a energetic efficiency by Quezada and her merengue band.