Lauren Ruth Ward Nods to Jim Morrison With Rainbow-Themed Videos for 'Riders on the Storm' & 'Soul Kitchen'


LA-based singer and songwriter Lauren Ruth Ward just lately launched a colourful challenge that pays homage to '60s American rock band The Doors. In honor of Jim Morrison’s 75th birthday, Ward recorded the seven-track Doors cowl album Happy Birthday Jim, which incorporates unique music movies for every music.

After spending a majority of the 12 months ending her first album, Ward wished to do one thing enjoyable to take the stress off of releasing new tracks. As an enormous fan of each birthdays and Jim Morrison, Ward determined to report the tracks and movies all in two weeks.

Some of the songs coated and given movies are “L.A. Woman,” “Soul Kitchen,” “Break on Through,” “Love Street” and “Riders on the Storm.” Ward defined that every music was given one of many six colours of the rainbow and a further black-and-white aesthetic that might be represented in every particular person video.

“The first time I'll see these movies are on their launch date with the remainder of YouTube land,” Ward mentioned. “At first, I noticed it as a option to check my will of letting go of management of my artwork, however rapidly remembered the artists creating the movies are geniuses and I’m only a fortunate bastard.”

One of Ward’s primary collaborators on the challenge was her guitarist Eduardo Rivera, who helped produce the movies. Both creatives had been capable of come collectively to type a cohesive set of movies which are all aesthetically pleasing, whereas additionally retaining the essence of the unique songs.

“The Doors had been a band that had the uncanny means to weave between genres and attitudes,” Rivera mentioned. “Diving into their catalog for this challenge was not solely a beautiful problem, however enlightening.”

In addition to Rivera, different artists who helped create the movies had been Moriah Overell, Aaron Eisenberg & Robb Fidel, Tess O’Connor, Angela Izzo, Nicol Biesek, Dara Jaffe and Stephen Archer.

While Ward is planning to launch new music in 2019, Happy Birthday Jim, together with its colourful set of movies, will maintain followers over till then.

Watch the music movies for “Soul Kitchen” and “Riders on the Storm” under: