Kendrick Lamar Launches ‘pgLang’ Project

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It’s been three years since Kendrick Lamar’s last album, but the wait may be over.

On Thursday, he announced his latest project called pgLang. The website describes the “at service company” as a “multilingual” collective who tells stories through media including music, film, television, and books.

Kendrick has also changed his Twitter and Instagram bio to read: “founder @pglang an at service company.”