Kanye West's Jesus Is King IMAX film released in over 400 theaters globally last Thursday (Oct. 24), which led to the 35-minute movie raking in $1.04 million globally across 21 markets, according to an IMAX press release.
The limited-release will only remain in select markets through Wednesday (Oct. 30), before expanding to 78 additional territories around the globe on Nov. 8. According to the release, $862,000 of the revenue came from 372 North American IMAX theaters, while $175,000 was generated through 68 international venues in 12 markets.
"Kanye did not want to be centre stage. He said, ‘This isn't a film that is about me, this is a film about worship – that's a universal thing,'" the film's director, Nick Knight, relayed to SHOWstudio. "He certainly didn't want to be ‘Kanye West, the star of this film. It was a lack of ego and modest humility that was paramount to him in this film."
The flick, which was shot at James Turrell's Roden Crater installation in Arizona, gives fans a look at West's reconnection to his faith through the gospel. He even sings an 808s & Heartbreak fan-favorite toward the end of the film.