“You think I enjoy this?! You don’t think that I want to be just drinking all this Ace Of Spades and D’Usse. This is abuse,” N.O.R.E. said during a video showcasing numerous bottles of D’usse cognac and Ace of Spades champagne. “JAY-Z’s bullying me! This is the best form of bullying I’ve ever been bullied. Okay, fine! I’ll drink all this shit!”
The gift isn’t surprising if you’ve followed N.O.R.E. on social media. Last month, he took to social media to boldly proclaim that he drinks more Ace than the company’s founder, Hov himself.
“Gonna be honest, I just might send JAY-Z this video, because I think I drink more Ace than Hov do,” N.O.R.E. says. “I didn’t crack. My eyes didn’t blink. I think I drink more Ace than Hov do.”
In 2019, Drink Champs shifted to become a TIDAL exclusive, making Hov partners with the “The Most Professional Unprofessional Podcast.”
The success of Drink Champs since its partnership with REVOLT and TIDAL has yielded some controversial moments for the Capone-N-Noreaga rapper. In March, he found himself in hot water after an interview with former NBA star Lamar Odom went sideways and TIDAL pulled a Drink Champs episode with Russell Simmons after Simmons appeared on the program one more after a documentary into his alleged sexual assaults aired on HBO Max.