After teaming up final 12 months for his or her upbeat digital dance observe “Play,” Jax Jones and Years & Years launched the music’s music video on Monday (Jan. 28). The total video takes place on a supersize grocery retailer conveyor belt crammed with big bins of cereal, large greens and neon lights flashing throughout.
"Play" opens with Jones working a checkout counter at a retailer, when out of the blue he and Years & Years singer Olly Alexander are shrunk down in dimension. The duo discover themselves on a humongous conveyor belt the place they start exhibiting off their greatest dance strikes, all whereas avoiding gigantic groceries.
The observe dropped final 12 months and it was a stellar collaboration that each artists had a ton of enjoyable engaged on. Jones particularly counseled Alexander’s voice and was excited to function his vocals.
“Olly’s received a kind of distinctive voices,” Jones mentioned. “He instructions your consideration as quickly as you hear him sing -- be’s a compelling artist.”
Alexander additionally shared his love for the observe, praising Jones' association and the music's infectious beat.
“I appreciated the concept of a observe that would make you fall in love,” he mentioned. “You’re so obsessive about listening to it that it’s such as you’ve been hypnotized -- I wanna hear that music!”
Watch the larger-than-life video for “Play” beneath: