"Holi Festival" Pharrell x Adidas Tennis Hu Now Available

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Pharrell and Adidas have several sneaker collabs releasing this weekend in celebration India’s Holi Festival, also known as the “festival colors” or the “festival love.”

Each the sneakers releasing as part the Holi Collection are built on vibrant colorways (which is commonplace for Pharrell‘s Adidas collabs) as a nod to the ritual throwing colored water at friends or strangers in jest.

Among the kicks releasing today are several versions the Pharrell x Adidas Tennis Hu. The low top kicks come in Spring-themed colorways including bright yellow, green, red and blue, all which are currently available for $110 at select Adidas retailers, as well as spots like Finish Line, Footaction and Foot Locker.

A general release will follow on Friday, March 16th at select adidas retailers and online.