It may be called “Uh Oh,” but (G)I-dle's new single is anything but a mistake.
Released Wednesday (June 26), the retro-vibing hip-pop track exudes a sense of sassy charisma as the six members of the K-pop girl group talk down to those who may be trying to cozy up to them even after initially not supporting them and their success. The track, which incorporates old-school boom-bap beats and comes off feeling like a tribute to the ‘90s, was written by member Soyeon.
“Uh Oh” follows February’s “Senorita” as (G)I-dle’s second single of 2019. The act gained prominence last year as one of the most popular new groups to the hit the K-pop scene in 2018, with their fierce energy and dramatic sonic styles gaining them fans around the globe.
The music video for “Uh Oh” similarly shows off a confident side to the six women, as each verse serves up a powerful clapback at naysayers. Drawing on '90s fashion for inspiration, the members of (G)I-dle assert themselves and their independence in a variety of settings, ranging from auto body shops to the desert to a club, where they end things by chanting declarations of their own perfection and their love for their fans.
(G)I-dle will hit up KCON 2019 New York the first weekend of July, when they’ll perform at Madison Square Garden as part of the event’s headlining concert series.
Watch the music video for the act’s “Uh Oh” below.