Finding the proper match could be a beastly expertise, however within the “Monster” video from British singer-songwriter dodie, it’s downright terrifying.
In a visible out there as we speak (Jan. 21), the 23-year outdated’s bubbly pop tune soundtracks the demise of a creature’s relationship and his ensuing misadventures within the legendary monster relationship world. It’s an off-kilter romance that finds the proper stability between the singer’s lighthearted lyricism and mild sincerity with a needed push towards the weird.
”I wrote Monster very visually,” dodie tells Billboard. “I had a particular scene in my thoughts from the time I sat reverse somebody who I had angered. I remembered realising that the longer he checked out me, the extra hate I might really feel from him, as if I used to be turning into one thing scary and monstrous in entrance of his very eyes.”
She explains the contrasting tone and theme of each the tune and video, saying, “As troublesome because it was on the time, I preferred describing and writing it from a lighter facet. Working with [director PJ Ligouri] for the video was good as I knew his type may match the quirky, playful type of the tune.”
As the creator of the net sequence Oscar’s Hotel for Fantastical Creatures — co-produced by The Jim Henson Company — Ligouri was key to visualizing the bodily monsters within the video whereas crafting distinct personalities for his or her temporary appearances all through. His earnest storytelling maintains the accessibility of the tune’s lyrics because the fantastical characters emulate dodie’s real-life battle in ghastly vogue.
Despite its irregular portrayal of affection, the video reaches an oddly poignant decision: if anybody goes to interrupt, or on this case, devour your coronary heart, it would as nicely be you.
“Monster” is the most recent single off dodie’s Human EP, which arrived on Jan 18.
Check out the video for “Monster,” solely on Billboard, under.