Celebrating its fifth edition this summer, Ruido Fest stands out among a crowded music festival scene in Chicago with a promising lineup that this year includes rock en español legendary band El Tri, who will sing for the first time in its entirety their gold-certified 1985 record Simplemente, and pop/rock veterans Enanitos Verdes and Hombres G who will perform the final show of their Huevos Revueltos Tour at Ruido.
Adding a twist to the packed Latin alt roster, iconic Mexican group Los Tigres del Norte will close the three-day festival taking place this weekend, June 21-23, at its new home in Union Park.
“We like to have one or two days out of the festival to push it to a different direction and reflect the variety that is popular music,” Max Wagner, cofounder of Ruido and owner of event production company Metronome, tells Billboard.
It’s not the first time the Latin Alternative music fest bets on a norteño act. Two years ago, it was Intocable who closed out the festival in hopes of having a broader appeal and cater to the diverse Latinx community in Chicago, which has now become the second largest racial and ethnic group in the city, according to Census data.
With an average of 30,000 attendees each year, Ruido’s loyal crowd, which skews a bit older with fans in their 30s and 40s, will also be exposed to up-and-coming local and international acts.