CBS will not be airing any pro-marijuana commercials when the New England Patriots sq. off in opposition to the Los Angeles Rams in Super Bowl LIII on February third.
According to Bloomberg, Acreage Holdings, the multi-state hashish firm backed by John Boehner, says CBS rejected their industrial which requires the legalization of medical marijuana.
Acreage reportedly submitted the pro-marijuana proposal to CBS, however they have been turned away after the community noticed a tough define of the advert.
The commercial aimed to “create an advocacy marketing campaign for constituents who’re being misplaced within the dialogue,” Acreage President George Allen stated. Super Bowl airtime would have been one of the simplest ways to realize this, he added.
“It’s exhausting to compete with the quantity of consideration one thing will get when it airs throughout the Super Bowl,” Allen stated in a phone interview, in keeping with Bloomberg.
TMZ experiences that Acreage’s Super Bowl advert included a narrative a few girl (who lived in Oklahoma) whose son suffers from Dravet Syndrome, a extreme type of epilepsy. The household was compelled to maneuver to Colorado as a result of the mom could not get medical marijuana for her son in OKC as a result of legal guidelines on the time, regardless of the actual fact docs beneficial it.