Celebrities fill in for an ill Alexa in Amazon’s new Super Bowl ad.
The E-commerce giant released a star-studded commercial Wednesday that will air Feb. 4 during Super Bowl LII.
The ad shows celebrity chef Gordon Ramsay, rapper Cardi B, actress Rebel Wilson and actor Anthony Hopkins temporarily replace Alexa after the virtual assistant loses her voice.
“Pathetic! You’re 32 years age and you don’t know how to make a grilled cheese sandwich? Its name is the recipe, you expletive]!” Ramsay chastises a user who asks Alexa for a grilled cheese recipe.
“How far is Mars?” Cardi B answers a student doing homework. “How am I supposed to know? I’ve never been there. This guy wanna go to Mars! For what? There’s not even oxygen there!”
Amazon teased the ad this week by releasing videos Wilson and Hopkins receiving headsets in the mail. The clips ended with the date the Super Bowl, “2.4.18.”
“Of course @Amazon wants me. Who doesn’t? #SuperBowl #ad,” Wilson tweeted alongside her video.
The Philadelphia Eagles and the New England Patriots will play Sunday in Super Bowl LII at U.S. Bank Stadium in Minneapolis, Minn.
By Annie Martin, UPI.com
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