Beyoncé’s Publicist Tells Beyhive: Don’t ‘Spew Hate in Her Name’


Beyoncé's longtime publicist Yvette Noel-Schure had a message for fans, as she reflected on the start of the OTRII Tour late Thursday night (June 6). 

"Every single day on that tour I saw love. Which is why I also want to speak here to the beautiful BeyHiVE," Noel-Schure wrote. "I know your love runs deep but that love has to be given to every human. It will bring no joy to the person you love so much if you spew hate in her name. We love you."

The PSA arrived on the heels of a viral moment that was captured during game 3 of the NBA Finals Wednesday night (June 5) at Oracle Arena, with Bey and Jay-Z sitting courtside next to Nicole Curran, who is the wife of Golden State Warriors majority owner, Joe Lacob. Curran was seen leaning over talking to Jay, apparently to get Hov's drink order, which didn't sit well with the Hive.

Fans then flooded Curran's IG comments, forcing her to disable her account. "There was no hostility. I was trying to be a good hostess. I've never experienced cyber bullying like this," Curran tearfully relayed to ESPN's Ramona Shelburne, explaining that she's even received death threats. "I can't believe our players go through this. That kids go through this."

Check out Noel-Schure's message below.