30% of All U.S. Music Streams in 2018 Were R&B/Hip-Hop, With Drake the Most-Streamed Artist of Year

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Drake is first artist to earn 10 billion streams in a yr, whereas whole on-demand streams totaled 901 billion in 2018 — up 43 %.

Drake was the king of streaming in 2018, as he completed the yr because the most-streamed artist within the U.S., based on Nielsen Music. The celebrity collected 11.13 billion on-demand streams for his catalog of songs (in each audio and video streams) -- a yearly document for an artist, surpassing his personal document of 6.four billion in 2017.

Drake can also be the primary act to earn 10 billion streams for his songs in a calendar yr.

Drake’s streaming haul represented 1.2 % of whole streams throughout all artists in all genres. In whole, 901 billion on-demand streams had been registered in 2018 -- up 42.6 % over 2017.

Drake’s streams had been fueled enormously by the success of his album Scorpion, which generated four.57 billion on-demand audio streams -- the most-streamed album of 2018. (Meanwhile, the set’s songs collected one other 1.76 billion in on-demand video streams.)

R&B/HIP-HOP DOMINATES STREAMING: The mixed style of R&B/hip-hop continues to be the heaviest hitter on streaming providers, with the style accounting for 30 % of all on-demand streams in 2018 (267.four billion clicks of the 901 billion whole).

The second-largest style in 2018 streaming was rock music, with a 14.2 % share of the market (127.5 billion streams).

Overall on-demand audio streams vaulted 49 % to 611 billion, whereas on-demand video streams surged 30 % to 290 billion.

RAP RULES AMONG MOST-STREAMED ARTISTS: Following Drake on the record of the most-streamed acts of 2018 are eight extra hip-hop acts: Post Malone (7.51 billion), XXXTentacion (6.91 billion), Eminem (four.82 billion), YoungBoy Never Broke Again (four.46 billion), Migos (four.17 billion), Travis Scott (four.01 billion), Cardi B (three.99 billion) and Lil Baby (three.32 billion). Rounding out the highest 10 most-streamed acts of 2018 is pop celebrity Ariana Grande, with three.28 billion clicks.

“GOD’S PLAN” IS YEAR’S MOST-STREAMED SONG: Drake’s smash single “God’s Plan” finishes 2018 because the most-streamed track of the yr, because it accrued 1.566 billion on-demand audio and video streams -- a calendar-year document for a track. It was one in all 4 titles to surpass 1 billion streams in 2018, up from only a single billion-streamer in 2017 (Luis Fonsi and Daddy Yankee’s “Despacito,” that includes Justin Bieber, with 1.32 billion).

The high 10 most-streamed songs of 2018 had been unsurprisingly dominated by hip-hop titles, with Ed Sheeran’s “Perfect” being the one non-hip-hop effort within the area (at No. 9, with 797.27 million streams).

Nielsen Music’s 2018 monitoring yr ran from Dec. 29, 2017, via Jan. three, 2019. Due to a quirk within the calendar, there have been 53 weeks in 2018 as a substitute of the same old 52. So for 2018 quantity comparisons to 2017, a corresponding 53-week interval is utilized by Nielsen Music for 2017: Dec. 30, 2016 via Jan. four, 2018. Numbers on this story are rounded.

TOP 10 MOST STREAMED SONGS OF 2018 IN U.S., ON-DEMAND AUDIO & VIDEO COMBINED
RankArtist, TitleStreams
1Drake, "God's Plan"1,565,711,000
2Juice WRLD, "Lucid Dreams"1,107,289,000
threeDrake, "In My Feelings"1,100,534,000
fourXXXTentacion, "Sad!"1,026,294,000
5Post Malone that includes Ty Dolla $ign, "Psycho"924,496,000
6Post Malone that includes 21 Savage, "Rockstar"905,440,000
7Cardi B, Bad Bunny & J Balvin, "I Like It"873,494,000
eightDrake, "Nice for What"844,403,000
9Ed Sheeran, "Perfect"797,274,000
10BlocBoy JB that includes Drake, "Look Alive"766,073,000
Source: Nielsen Music, for the monitoring interval Dec. 29, 2017 via Jan. three, 2019.

 

TOP 10 ON-DEMAND STREAMS OF 2018 IN U.S., AUDIO-ONLY
RankArtist, TitleStreams
1Drake, "God's Plan"917,872,000
2Post Malone that includes Ty Dolla $ign, "Psycho"594,516,000
threeDrake, "Nice for What"576,214,000
fourJuice WRLD, "Lucid Dreams"572,972,000
5XXXTentacion, "Sad!"565,324,000
6Post Malone that includes 21 Savage, "Rockstar"525,971,000
7Drake, "In My Feelings"522,591,000
eightBlocBoy JB that includes Drake, "Look Alive"522,155,000
9Cardi B, Bad Bunny & J Balvin, "I Like It"508,202,000
10Travis Scott, "Sicko Mode"479,509,000
Source: Nielsen Music, for the monitoring interval Dec. 29, 2017 via Jan. three, 2019.

 

TOP 10 ON-DEMAND STREAMS OF 2018 IN U.S., VIDEO-ONLY 
RankArtist, TitleStreams
1Drake, "God's Plan"647,839,000
2Drake, "In My Feelings"577,943,000
threeJuice WRLD, "Lucid Dreams"534,317,000
fourXXXTentacion, "Sad!"460,970,000
5Luis Fonsi & Daddy Yankee that includes Justin Bieber, "Despacito"422,743,000
6Maroon 5 that includes Cardi B, "Girls Like You"415,292,000
7Camila Cabello that includes Young Thug, "Havana"399,510,000
eightElla Mai, "Boo'd Up"398,445,000
9Post Malone that includes 21 Savage, "Rockstar"379,468,000
10Cardi B, Bad Bunny & J Balvin, "I Like It"365,292,000
Source: Nielsen Music, for the monitoring interval Dec. 29, 2017 via Jan. three, 2019.