Who will win on the 2018 Latin Grammys? Each yr, Billboard presents its evaluation of who will win and who ought to win in the principle classes. These are educated guesses based mostly on and previous voting conduct. They are usually not endorsements of 1 artist over one other. This yr, main as much as Thursday's Latin Grammys, we’ve gathered our Latin editorial workforce and launched into a energetic dialogue about predictions.
Our contributors are Leila Cobo, Billboard’s government director of Latin content material and programming; Suzette Fernández, affiliate editor, Latin, for Billboard.com; Jessica Roiz, assistant editor for Billboard en Español; and Latin contributor Judy Cantor-Navas.
Here are our predictions:
RECORD OF THE YEAR
"No vaya a ser," Pablo Alborán
"É faux (Homem Barato)," Anaadi
"Mi gente," J Balvin con Willy William
"Internacionales," Bomba Estéreo
"Telefonia," Jorge Drexler
"Para siempre," Kany García
"X," Nicky Jam & J Balvin
"Danza de gardenias," Natalia Lafourcade Featuring Los Macorinos
"Bailar contigo," Monsieur Periné
Leila Cobo: I really like “Malamente,” however I’m going to be contrarian right here. Of all of the classes J Balvin is nominated in, that is the one the place he ought to clearly win, in my view. It’s been over a yr since "Mi Gente" with Willy William was launched, so we’re now not in instant awe of its groundbreaking beats and electrifying fusion. Not solely did “Mi Gente” make your complete world dance and raised consciousness of Latin music, nevertheless it additionally exemplifies the that means of the “file of the yr” class as one which honors the precise recording of the tune -- on this case, a masterful remake of the Willy William authentic with a Latin twist.
Judy Cantor Navas: As at all times, this discipline is eclectic. Some could even name it random, however as with the Latin Grammys total, it supplies an area for numerous voices. I’m going to go for “Malamente” by Rosalía. It’s been awhile since I’ve seen a lot pleasure a few tune amongst those that work in music, and I’m hoping that pleasure will carry her to a win -- the hype is deserved.
Suzette Fernandez: I'd like to see Nicky Jam and J Balvin win a Latin Grammy along with “X.” It could possibly be an epic second. But Rosalía can win with “Malamente” as a result of the tune brings new sounds and a brand new type in music together with her flamenco pop.
Jessica Roiz: Even although I dance to Nicky Jam and J Balvin's "X" at each celebration, I'd like to see Rosalia stroll away with file of the yr for "Malamente." Her musical type, as heard on this masterpiece, is a contemporary tackle the standard flamenco from Spain. Who else can modernize flamenco with Latin entice and pop music and make it sound so recent? Rosalia -- no ifs, ands or buts.
ALBUM OF THE YEAR
Prometo, Pablo Alborán
Vibras, J Balvin
Caravanas, Chico Buarque
Salvavidas de hielo, Jorge Drexler
Siguiente, El David Aguilar
Soy yo, Kany García
Musas (Un homenaje al folclore latinoamericano de manos de Los Macorinos), Vol. 2, Natalia Lafourcade
Encanto Tropical, Monsieur Periné
Cuando el río suena, Rozalén
JCN: This is a troublesome one for me, as a result of this complete discipline demonstrates the very wholesome state of Latin music that has not essentially made it to the U.S. Latin charts. My coronary heart bursts after I take heed to Chico Buarque’s model of Pablo Milanes' “Yolanda.” And Rozalén actually deserves this. But I believe that Jorge Drexler can win this class with Salvavidas de Hielo. The Latin Grammy veteran is already on the radar of the Academy’s members, and this album is Drexler at his greatest -- my private favourite since his 2004 groundbreaker Eco.
LC: This is a class the place the Academy may be very eclectic and notably not reliant on business success. I believe Drexler has a superb shot, however my inclination is for both Kany García or Natalia LaFourcade. My favourite is Kany García’s Soy Yo, a gutsy album, fantastically executed, and the songs are all potential hits. But Balvin's Vibras is a incredible album and likewise worthy of the nod.
SF: I believe Kany Garcia would be the winner with Soy Yo. I’ts an amazing album vocally and musically.
JR: J Balvin by no means fails to impress, and Vibras is proof of that -- so are his Latin Grammy nods, main the pack with eight. Balvin's fifth studio album is dwelling to many bomb collaborations, together with Carla Morrison, Wisin & Yandel, Anitta and Rosalia. In reality, "Mi Gente" with Willy William and "No Es Justo" that includes Zion & Lennox have turn into celebration anthems for many individuals around the globe.
SONG OF THE YEAR
“La Puerta violeta,” Rozalén songwriter (Rozalén)
“Malamente,” Antón Alvarez Alfaro, Pablo Diaz-Reixa & Rosalia, songwriters “Para siempre,” Kany García, songwriter (Kany García)
“Robarte un beso,” Mauricio Rengifo, Andrés Torres, Carlos Vives & Sebastian Yatra, songwriters (Carlos Vives & Sebastian Yatra)
“Telefonía,” Jorge Drexler, songwriter (Jorge Drexler)
“Antes de ti,” Manú Jalil & Mon Laferte, songwriters (Mon Laferte)
“Bailar contigo,” Monsieur Periné & Mauricio Rengifo, songwriters (Monsieur Periné)
“Danza de gardenias,” David Aguilar Dorantes & Natalia Lafourcade, songwriters (Natalia Lafourcade Featuring Los Macorinos)
“Embrujo,” El David Aguilar, songwriter (El David Aguilar)
"Tu vida mi vida," Fito Páez, songwriter (Fito Páez)
LC: Great songs right here, however I don’t see how this might not go to Rosalía’s “Malamente.” All eyes are on her. I'll add that Fito Páez’s “Tu Vida Mi Vida” is the type of love tune everybody would like to see devoted to them.
JCN: I’m glad to see girls performers dominating this discipline, and I believe “Malamente” (Rosalía), “Bailar Contigo” (Monsieur Periné) and “Danza de Gardenias,” sung by perennial Latin Grammy favourite Natalia LaFourcade, may all win this one. Personally, I’m rooting for “La Puerta Violeta,” written and carried out by Rozalén. Not solely did she write a nonconformist pop tune, she made the non-public political with a robust anthem that’s been adopted by the ladies’s motion in Spain and South America.
SF: I consider the winner can be “Robarte Un Beso” as a result of it has an amazing group of songwriters behind, however there’s three different songs that may shock us: “Embrujo” by El David Aguilar, Kany Garcia’s “Para Siempre” and Rosalía with “Malamente.”
JR: My go-to is "Bailar Contigo." With its infectious tropical vibes, Monsieur Perine's single is refreshing to the ear and a fascinating manufacturing.
BEST NEW ARTIST
El David Aguilar
LC: I wish to see Karol G or Christian Nodal win this one. Artists from completely completely different ends of the spectrum, each have labored onerous, and each have proven endurance. This class ought to honor each artistry and good artist growth, and these two are glorious examples.
JCN: While I’m anticipating that Karol G will take this one, I’m hoping that poetry will overcome flash with an upset by a number of nominee El David Aguilar. Whether he wins or not, the Mexican singer-songwriter is one to observe. I can even proceed to have my ear on Dominican artist Alex Ferreira, who's nominated on this class as nicely.
SF: This class is difficult. I wish to say Karol G, however everybody right here may be very proficient. My prime three are Angela Aguilar, David Aguilar and Christian Nodal. I believe El David Aguilar could be the winner.
JR: Christian Nodal is somebody whose profession I've been following very intently for the previous two years. Not solely does he have an enthralling voice, however he's a part of the Mexillennial wave altering the sport within the Regional Mexican scene. I'd like to see this 19-year-old take dwelling greatest new artist.
BEST SHORT FORM VIDEO
"Duele," Bomba Estéreo
“Pa dentro,” Juanes
"Sexo," Residente & Dillon Francis feat. Ile
SF: I consider that Residente will win together with his “Guerra” video as a result of it fully tells a narrative, an actual life story.
JR: I'm a fan of all the things Residente does, however on this event, my vote for greatest brief kind video goes to Rosalia's "Malamente." This music video is 2 minutes and 48 seconds of pure artwork! The means I interpret this visible masterpiece is that of an empowered and rebellious girl who lastly broke free from the poisonous relationship she was in.
JCN: Residente is competing in opposition to himself on this class, with “Sexo” and “Guerra.” I want that each may win. While “Guerra” as soon as once more exhibits that Rene Pérez has the balls to talk out on what we must always all be speaking about, “Sexo” lampoons the standard message of Latin city movies with a humorousness that has sadly turn into all too uncommon. And then there’s Rosalía’s fabulous “Malamente,” which is what solid all eyes on her this yr with photos of bike bullfighting and ecclesiastical skateboarding. It will in all probability win, and it ought to.
LC: I’m for Rosalía’s “Malamente” right here. We want new blood on this class, and this video breaks paradigms.
BEST URBAN SONG
-“Downtown,” Anitta, J. Balvin, Justin Quiles & Alejandro Ramírez, songwriters (Anitta feat. J Balvin)
-“Dura,” Daddy Yankee, Urbani Mota Cedeño, Juan G. Rivera Vazquez & Luis Jorge Romero, songwriters (Daddy Yankee)
-“Mi cama,” Rene David Cano, Andy Clay, Karol G, Antonio Rayo & Omar Sabino, songwriters (Karol G)
-“Sensualidad,” J Balvin, Bad Bunny, Juan M. Frías, Luian Malave, Prince Royce, Edgar Semper & Xavier Semper, songwriters (Bad Bunny, Prince Royce & J Balvin)
-“X,” Giordano Ashruf, Rashid Badloe, Shareef Badloe, J Balvin, Nicky Jam, Juan Diego Medina Vélez & Jonathan Bryan Thiel, songwriters (Nicky Jam & J Balvin)
SF: This shouldn't be a straightforward class. But, I've the sensation that the winner can be “X.” Yes, Nicky Jam and J Balvin collectively!
JR: The competitors is hard on this class, however they don't name Anitta the Queen of Brazil for nothing! I fell in love with "Downtown" the very first second it got here out, and seeing this collab with J Balvin win greatest city tune could be nothing wanting well-deserved. I really like how a girl takes the reins on this sensual observe and the way the deep city bass makes me need to replay this tune always.
LC: This is such a key class. Urban songs have been driving the Latin market prior to now yr and all these tracks had been large hits. I’m additionally going to guess on “X” for the sheer star energy of Nicky Jam and J Balvin collectively.
BEST URBAN MUSIC ALBUM
Vibras, J Balvin
Sin Miedo, ChocQuibTown
JR: Odisea. I'm obsessive about each tune on this album -- and I do know I'm not the one one! Ozuna made historical past on Billboard's Top Latin Albums chart, setting a file for many weeks at No. 1 for an album by a male artist within the 24-year historical past of the tally.
LC: Ozuna with Odisea or J Balvin with Vibras? Both these albums are an instance of how good reggaetón and concrete music could be, whereas being commercially profitable. Because that is Ozuna’s solely nomination, I’ll go together with Odisea. He deserves to win.